Introduction In modern fast-paced business world, maintaining an edge of the competition is essential. Competitive analysis has always been a key strategy for achieving a market edge, but the emergence of Artificial Intelligence (AI) has transformed this process. Tools driven by AI are transforming how companies collect, process, and act upon info

Introduction Social media marketing has evolved dramatically in recent years, driven by shifts in innovation, consumer actions, and corporate demands. One of the most notable shifts in the marketing landscape has been the emergence of AI technologies. AI’s potential to revolutionize social media marketing is capturing the focus of businesses and